Create zinc and selenium characteristics and build organic quality.
Project Description:
The company is a comprehensive modern enterprise integrating agricultural planting, special product development and processing production and sales, cold chain storage and logistics, leisure and entertainment, tourism and sightseeing.
Product and service introduction:
The company focuses on health, from “planting, picking, storage and transportation, processing, refrigeration, packaging” the whole industry chain to implement organic management, to provide consumers with safe and reliable organic food and health products. Around the “four (processing organic, consumption of the masses, eating quantification, market branding)” to effectively achieve the “queen of fruits” status and value of blueberries.
Target users:
The main target groups are young white-collar workers who often use computers, children who love to play with electronic products, students who are busy with homework and drivers who drive for a long time and middle-aged people with reduced vision. As blueberry also has the effect of beauty, alcohol, refreshment and fatigue, the target consumers can also be expanded to focus on the fine work of people, women who pay attention to beauty and business people who are more social.
The necessity of project construction:
1, is to meet the development of people’s lives and the needs of market demand. The project is based on the scale of blueberry planting, using high-quality blueberry fresh fruit as raw materials, using advanced technology and equipment to process blueberry products, just to meet the growing consumer demand of the people.
2, is to improve the competitiveness of the blueberry market, to ensure the sustainable development of the industry needs. The project through a certain economic strength, marketing experience and project operation and management experience of enterprises to invest in the local blueberry industry, and make it as a leader to drive other areas of industrial development, is conducive to the formation of high-quality blueberry planting, storage, processing, sales, organic combination of mutual promotion mechanism, extend the industrial chain, to ensure that farmers increase production and income, improve market competitiveness, to ensure the sustainable development of the blueberry industry Stable development.
3, is based on solving the “three rural” problems, to promote the need for structural adjustment of agriculture and rural economy. The project is aimed at the local special industry blueberry, facing the international and domestic market, from the planting of blueberry to the construction of product processing, comprehensive and in-depth development and utilization of blueberry, greatly improving the added value of the product and economic benefits, so that Fenggang County blueberry industry to further modernization, technology, scale development.
4、It is the need to make the local economy bigger and stronger according to local conditions. To make the local economy bigger and stronger, we must, according to the local resource endowment, in the field of grain and oil, fruits and vegetables, livestock products, aquatic products, etc., actively support the leading enterprises of agricultural products processing, through the scale, specialization, refinement of business, cultivate brand-name products, thus promoting the formation of advantageous industrial clusters, the construction of a number of special agricultural products processing industry belt, to guide investors into the field of industrial manufacturing.
5, is the need for the development and growth of enterprises. The majority of farmers are engaged in the production of “zinc and selenium blueberry” planting with the standards set by the company, and the company’s unified operation and packaging. In the unified standardized management of the company, the quality construction of fruits and alcoholic beverages is put in the first place.
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