consumers are intentionally and personally investing in hair care products. they want great sensory results and reliable, long-lasting performance, bu…
iota’s new bio-based polymer recently launched as a bio-based, non-gmo hair styling agent that ranges from superior stiffness to soft styling de…
how does the new hydrolyzed corn starch perform compared to pvp? -cosmetic silicone oil manufacturer
iota’s research and development began with a series of basic comparative tests to evaluate the performance of a new hydrolyzed cornstarch – maizecare …
pvp forms a hygroscopic film that absorbs moisture in the air, causing it to lose its fixing properties in high-humidity climates. iota’s hydrol…
in subsequent testing, iota compared the new cornstarch to similar products on store shelves to determine how it would perform in consumer styling app…
if a hair styling product does not provide the desired performance and sensory qualities and is not available at an affordable price, consumers will n…
exposure to air is considered a significant external stressor for hair, which can cause damage to the cuticle (higher dry/wet combing energy), protein…
as a result of asia’s rapid industrialization and urbanization, air pollution and its protection have become an increasing topic of discussion i…
technology to protect against deposited contamination from leave-on cosmetics has been released and launched on the market. however, depositing enough…
a silicone-free shampoo containing 0.2% active dose of cationic polymer pq-10, cationic guar gum and aptac/acm was prepared. shampoos were used to com…
perfume gives a product a greater dimension and is the calling card of many brands. high-quality scents are hard to imitate and last a long time. frag…
tea wax is derived from the camellia sinensis plant, which is native to east asia, southeast asia, and the indian subcontinent but is now grown for gr…